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Founded in 1978, Real Goods is the original purveyor of off-the-grid living supplies. Originally envisioned as a one-stop-shop where people could find everything they needed for their remote homesteads, the store began with the sale of the first retail solar panel in the United States in 1978 and the humble goal of changing the world.


In September 2019, Real Goods was acquired by the altE Store. Now powered by altE, the Real Goods sales and customer support personnel continue to promote, sell, inventory, ship, and support solar energy solutions out of its Hopland, California location. We also now offer competitive programs for professional solar installers on the West Coast, expanding our inventory selection, and adding distributor pricing to help make renewable energy more available and more affordable to more people than ever. 


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