Mark Mitchell is a sales and marketing consultant to the building materials industry. He is the author of the book, “Building Materials Channel Marketing.”
Mark has worked with over 40 large and small building materials companies over the last 30 years. These companies come to him when they are stuck with questions like, “Why won’t contractors buy our product?” Based on his experience and interviews with contractors, Mark finds the answer.
He usually finds that they are talking to the wrong person with the wrong message and the wrong method of communications. Because of Mark’s ability to quickly identify the problem and develop a simple, actionable plan, they call him the Whizard.
Mark lives in Boulder, Colorado with his wife, who is a psychologist. Mark is her only patient.
If you follow Mark on Facebook, he will greet you every morning with a photo of the socks he is wearing that day. He has over 300 pairs.