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Heather R Morgan, SalesFolk CEO

Commonly referred to as "The Economist who bitches about cold email," Heather R Morgan is the founder and CEO of SalesFolk. Since SalesFolk's birth, it has helped over 550 companies revitalize their sales prospecting strategies. Having written 10,000-plus cold emails in the past decade, Morgan has developed a new process for crafting mass email templates that still feel personal, combining copywriting best practices and game theory. Her cold emails see at least three times more responses than the industry average.

In addition to running SalesFolk, she also has a column with Inc Magazine and Forbes. 

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