Goodwill is much more than a thrift store or donation centre. It is a circle of hope, dignity, and strength. When people give to Goodwill or buy from our stores, they help us fulfill our mission of ‘changing lives and communities through the power of WORK.’
We provide work opportunities, skills development and employee and family strengthening for those who face barriers such as disability or social disadvantage. Our aim is to advance individuals, families and communities toward self-sufficiency and prosperity.
We are a social enterprise, a non-profit charity that operates like a business. As a social enterprise, we measure success from the perspective of a ‘blended value bottom line.’ Our return on investment is not considered either financial or social, it is financial AND social. It is the simultaneous achievement of both economic and social values.
Goodwill is a triple bottom line organization committed to people, planet, and prosperity. Our mission of helping individuals on their journey to work also encourages citizens to reuse and recycle, thereby diverting millions of pounds of goods from landfill and thus helping to sustain the environment.