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PSFK is a trends and innovation company that publishes a daily news site, provides trends research and innovation consultancy and hosts idea-generating events. We aim to inspire our readers, our clients and our guests to make things better - whether that’s better marketing, better lives or a better world.
Each month over 500,000 people from around the world read PSFK’s websites and newsletters for inspiration. PSFK.com actively reports on the latest changes and creative ideas in popular, consumer and business culture.
Leveraging a global network of experts, PSFK provides trends research and innovation consultancy to companies like Apple, BMW and Coca Cola.Clients turn to PSFK for its global reach, ability to provide granular, local intelligence, and our ability to find lateral inspiration that informs marketing, innovation and product development.
The Purple List is PSFK’s network of trusted trends experts and tastemakers. It’s a community of professionals across industries who can help you with projects big and small, full time or on an ad-hoc basis.
PSFK holds conferences that foster discussion about the latest trends, innovation and creative thinking. By bringing together the world’s most innovative change-makers, we are able to shine a light on the creative ideas that come from understanding these trends. The PSFK Conference series is international in scope with events taking place in London, Los Angeles, New York, San Francisco and Singapore.