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Enrique of Surreal SF presents Retro Junkie

Enrique Montero founded Surreal SF Entertainment in early 2000 as he and his partners have thrown some of the most memorable parties in some of San Francisco’s most prestigious venues. From where it all began with the Bling Bling themed EDM parties in SF, to the East Bay’s longest running weekly party the Pussycat Lounge Thursdays @ Slates to the legendary Ibiza Hotel parties lasting over 24 hours. Producing massive successful events at legendary venues Treasure Island, the Fillmore, the Cow Palace, Fort Mason Pavilion to premiere venues Mezzanine, 1015 Folsom, Yoshi’s, Bimbo’s, DNA lounge, Kelly’s Mission Rock, Gold Club, Ruby Skye, Temple, Supperclub, Roe, Slide, Vessel, Love + Propaganda and co-creator of the infamous Club Crash w/ Tommy Lee in 06-07 In which the Surreal SF Signature Event Hard Eight Party was born.


It’s safe to say Montero has helped pioneer the club spirit of SF. Naturally, other cities took notice, and Montero brought the same energy and passion to the table producing and hosting events from coast to coast in Miami’s South Beach during the spring break Winter Music Conference and Hard Eight Summer Pool Party series with XM Satellite Radio at Hard Rock Pool & Casino in Las Vegas! He has also co-produced the world’s wildest & sexiest party voted by E! Perry Mann’s World famous EXOTIC EROTIC BALL.

To date, Montero has worked with EDM International Superstars DJ/Producers Kaskade, David Guetta, Paul Van Dyke, Laidback Luck, Deorro, Ivan Gough & Feenixpawl, LA Riots, EC Twins, Posso, Legendary House Pioneers, Sharam & Dubfire from Deep Dish, Sandra Collins, Richard Vission, Mark Farina, Miguel Migs, Donald Glaude, Scott Hardkiss & Superstar DJ Keoki from NYC underground fame.

Surreal SF has also worked with Hip Hop, R & B Superstars Taboo from the Black Eyed Peas, Snoop Dogg, Warren G., George Clinton, Naughty by Nature, Digital Underground, Too Live Crew, the Pharcyde, Too Short, Sage the Gemini, Mickey Avalon, Dirt Nasty, Zion I, Tone Loc, Bubba Sparxx.

Montero has collaborated and coordinated special events with Rock stars Tommy Lee (Motley Crue) & Gilby Clarke (Guns N Roses), Good Charlotte, Plain White T’s, Everclear, Peaches, porn star legends Ron Jeremy & Tera Patrick. Produced Fashion Runway Events with Designer Christian Audigier, and Corporate Sponsored VIP celebrity events for Maxim Magazine, Bud Light, and Samsung on Jimmy Kimmel LIVE.


Montero's latest passion project is the all new Retro Junkie in downtown Walnut Creek, California. Located in his hometown and bringing him full circle to the first bar he ever bartended, now owner, building his dream bar one day at a time. Now a new era has begun with his new company founded 2017 is Cherry Pop Entertainment Group LLC. 


-Written by Jason Jurgens- staff writer for SPIN Magazine

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