£252 – £642

Your Year In PR

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The Trampery Old Street

239 Old Street

London

EC1V 9EY

United Kingdom

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Would you love to start 2018 with a fully-fleshed out PR plan for your business?

One that sets out what kind of content you’re going to publish, when and where. On your blog/vlog (if you have one), email newsletter, social media platforms and in the press?

Join me at my media planning workshop on November 23 and I’ll show you how to create a year-long PR plan for your business.

Here’s what we’ll cover:

  • How to identify key dates/awareness days to generate content ideas (you’ll never run out of ideas again)

  • Content stacking: how to create multiple pieces of content from one idea you can use for your blog/vlog, email marketing, across different social media platforms and to pitch to newspapers/magazines

  • Planning content for launches (products and services) including the key pieces of content e.g. blog posts, marketing emails, social media updates you should create for every launch

  • How to use ‘theming’ e.g. themed months or weeks to make your content planning easier

  • Key tools and apps that will save you time with content creation and planning

At the end of the day, you’ll have everything you need to create a fully-fleshed out PR plan for your business.

And there's more

Buy a Super Early Bird ticket and you'll get my 2018 media diary - a gorgeous-looking desk diary that's filled with awareness days and dates you can use to create timely content absolutely free.


Want to go deeper? (VIP ticket holders only)

If you'd like personal feedback on how to develop your PR plan, you can stay on for a special mastermind session for just ten delegates.

You'll get ten minutes in the hotseat to talk about your PR plan and get personal feedback from me and the rest of the group. You'll also get to be part of a two-hour follow-up coaching call in January (via the video conferencing software Zoom) - and another 10 minutes in the hotseat - to keep you accountable and make sure you stick to your goals.


Want to get even more value from the event?

Join Janet Murray for a second day of training on November 24: Soulful Content Creation

Working with a small group of Your Year In PR delegates, you'll get the opportunity to reflect on what you've learned, plot out your next steps, write follow-up pitches and get personal feedback from Janet.

Here's what we'll cover:

  • The four kinds of blog post you should be creating regularly (and how to do it quickly)

  • Writing effective sales copy: for sales pages, email marketing, Facebook ads and more

  • How to write engaging ‘shorts’ i.e. social media updates, headlines and email subject headers

  • How write articles for the press (and why you need to)

Lunchtime speaker (tbc) on video marketing. How to create no-fuss, high-quality video content in just a few hours a week.



Your Year In PR is for you if:

  • You run your own product or service-based business and create content for any of the following: social media, a blog/vlog, an email newsletter, marketing emails, articles for the press (or you would like to do so)

  • You run your own PR/marketing agency and create content for any of the following: social media, a blog/vlog, an email newsletter, marketing emails, articles for the press (for yourself or your clients)

  • You are a social media manager/digital mum and create content for any of the following: social media, a blog/vlog, an email newsletter, marketing emails, articles for the press (for yourself or your clients)

  • You work in a PR/marketing role for a charity/not-for-profit organisation and create content for any of the following: social media, a blog/vlog, an email newsletter, marketing emails, articles for the press (or you would like to do so)

Your Year in PR is not for you if:

  • You work in a PR role for a medium/large PR agency

  • You’re looking for a magic solution. I'll show you what you need to do...but you’ll have do the work to make it happen

  • You’re not ready to be seen in the media and be the ‘face’ of your brand



SUPER EARLYBIRD RATES




FAQs

Where is the event?

The Trampery, London (nearest tube: Old Street)

What are the timings?

Day 1: 10-4pm

Day 1 plus mastermind session: 10-6pm

Day 2: 10-4pm

What's the difference between the different ticket types?

Your Year In PR - November 23, 10-4pm

Your Year In PR & Soulful Content Creation - attend Your Year In PR on November 23, then come back for a second day of training on November 24 so you can implement what you've learned. 10-4pm both days.

VIP Ticket - attend Your Year In PR on November 23, then stay on for an additional mastermind session with Janet and get 10 minutes in the hotseat to talk about your PR plan and get personal feedback plus get to join a 2 hour coaching call, with another 10 minute hotseat slot (available to just 10 delegates). If you'd like to attend Soulful Content Creation on Day 2 it's absolutely free (but not compulsory) - just let us know if you'd like to attend. 10-6pm November 23, 10-4pm November 24.

Do I have to come to both days?

No but Day 2 is only open to those who've attended Day 1

Do I get a free 2018 Media Diary with my ticket?

Only the Super Early Bird tickets include a free 2018 Media Diary. If you purchase an Early Bird or a Standard ticket, you will not receive a free 2018 Media Diary, however you will be able to purchase one to collect at the event.

Can men come to Your Year In PR

Most of our delegates are women, but men are absolutely allowed. You might even get special treatment ;)

Will there be opportunities for socialising?

Yes we'll organise drinks for delegates close to the venue on the evening of November 23 (and possibly also on November 22 depending on how many people are in London ahead of the event).

Can I bring my partner?

Of course - as long as they buy a ticket if they're attending the event itself.

What is the refund policy?

Please be advised that if you are unable to attend the event we are unable to offer refunds, transfers to a digital ticket or credits for a future event.

Is my registration/ticket transferrable?

If you are unable to make the event, you may transfer your ticket to a friend/colleague. Just drop us a line at least 24 hours before the event with their name (and dietary requirements).

Is there an alternative method of payment?

Automating registration and payment via Eventbrite helps us keep ticket prices down so that is our preferred method of payment. However, you can opt to pay by invoice (head to the Other Payment Options link at the bottom of the ticket booking page). If you ask us to invoice you, your place will be confirmed on receipt of payment. If we don’t receive payment within 30 days (7 days for the mastermind tickets) we’ll have to release your ticket for resale. Please also note that payment MUST be received at least 14 days prior to the event date.

Can I pay in installments?

Subject to terms and conditions, we can offer a payment plan for two-day and VIP tickets. Email us for more details.

What if I I don't have/want to use Paypal?

You don't need to a Paypal account to buy a ticket for this event. When you get to the checkout select 'checkout as guest' and you'll be able to enter your credit or debit card details as normal.

Where can I contact the organizer with any other questions?

Please email any queries to janet@janetmurray.co.uk

Do I have to bring my printed ticket to the event?

No

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Date and Time

Location

The Trampery Old Street

239 Old Street

London

EC1V 9EY

United Kingdom

View Map

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