Developing a Fundraising Plan for your Small Charity Webinar
Developing a Fundraising Plan for your Small Charity Webinar
Sat, Feb 25, 2023 10:00 AM CST (-06:00)
$25
Actions Panel
Year-End Online Fundraising: What You Need to Know [Webinar]
By Colin Delany
When and where
Date and time
Location
Online
Refund Policy
Contact the organizer to request a refund.
Description
December 31st is coming up fast -- and most U.S. nonprofits and charities raise the bulk of their donations in the last few weeks of the year. If you're preparing a year-end online donations drive, what do you absolutely need to know? What tools, techniques and tactics will give you the best chance of success at raising money online?
In this 75-minute webinar, we'll discuss the topics vital to year-end fundraising success, including:
- Structure of a successful fundraising email
- Types of appeals
- Tailoring your appeals to your audience
- Narrative arcs
- Donor match programs
- Small-dollar programs
- Social media fundraising
- List segmentation
- A/B testing
- Tips for implementation
After we're done, you'll have the tools you need to plan and execute your own year-end fundraising campaign, and you'll have plenty of lessons to carry into the year ahead. For more information, please contact Colin Delany at cpd@epolitics.com.