The Institute for Business Writing Presents:
“Writing for the Web”
Shaping the company's virtual voice.
The Web is a vital, immediate medium. Write clearly and
short—and audiences listen.
This workshop teaches brilliant Web-writing via successful
business cases. Participants move swiftly from writing theory
to practice—and receive live feedback on written work
from an expert.
Participants leave Writing for the Web able to:
> use communication techniques that work best on the Internet
> summarize complex information concisely
> “re-purpose” text for use on the Website
> collaborate with colleagues in creating Site content
> appeal to diverse audiences, from clients to the media.
Date: Wednesday March 27, 2013 from 9.30 – 17.30
Location: Amsterdam , the Netherlands
Language: International English
Fee : €475 (excl. VAT) for 1 full day
When & Where
The Institute for Business Writing
You know your key messages. But can you communicate this in writing?
To employees and management? Customers and stakeholders? Competitors and the media? Brilliant business writing helps every organization succeed.
Reach audiences. Sell products, services, and ideas.Transform clear thinking into clear words on the page. With the Institute for Business Writing.