Writing and Pitching Media Releases Workshop
Event Information
About this Event
Throughout this course, you will gain advanced knowledge on how to perfect your pitch and plan an effective media strategy. Covering a broad range of topics from press release writing to managing the media, this course will ensure that your media efforts never go to waste.
Run by Medianet's accredited media trainer who has worked both as a journalist and in the PR industry, your training will be delivered from both perspectives. You will walk away having learnt how to identify news angles, when and how to approach journalists and how to write the perfect press release.
What will be covered:
• Identify the key elements that journalists look for in a release
• Structure a release for maximum impact
• Improve headlines and hooks that capture journalists attention
• Use the best language to convey your message
• Identify how to follow-up the right way
• Work on practical, real-world media examples
COVID Safe Plan
At Medianet, we are practicing social distancing and sanitising to ensure maximum comfort and cleanliness for our attendees.