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Workplace Management Program: Module 1, Webinar 3: Managing Clients and Consumers

Workplace Management Program (WMP)

Wednesday, February 12, 2020 from 11:00 AM to 12:30 PM (EST)

Workplace Management Program: Module 1, Webinar 3:...

Ticket Information

Ticket Type Sales End Price Fee Quantity
WE/IFMA MEMBER: Webinar 3 - Managing Clients and Consumers Feb 12, 2020 $50.00 $4.67
NON - MEMBER: Webinar 3 - Managing Clients and Consumers Feb 12, 2020 $75.00 $6.20

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Event Details

 

Module 1 Webinar 3: Managing Clients and Consumers

 

People have always been an organisations most important asset, however as we move to an era in which knowledge and ingenuity are core sources of competitive value, we need to put people and their experience at the heart of our workplace management thinking. In this module we discuss the concept of the employee as a consumer and examine what that means in practice. We explore the concept of audience segmentation, the role of the ‘client’ and the tools, techniques and information flows needed to maintain effective relationships.     

 

  • Workplace ‘consumers’ and ‘clients’
  • The desires and needs of ‘consumers’
  • Audience segmentation
  • Managing and engaging with clients
  • Building an CRM ‘intelligence’ centre

 

 

Have questions about Workplace Management Program: Module 1, Webinar 3: Managing Clients and Consumers? Contact Workplace Management Program (WMP)

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When

Wednesday, February 12, 2020 from 11:00 AM to 12:30 PM (EST)


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