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WHY SOME INNOVATIONS FAIL - AND OTHERS WILL SHAPE OUR FUTURE

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Factory Berlin

Rheinsberger Straße 76/77

10115 Berlin

Germany

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Factory Berlin and Google for Entrepreneurs partnered up to bring you a series of workshops and lectures aimed to help your startup scale.

Why was Apple's first personal assistant launched in 1993 called "Newton" considered a flop while the iPhone revolutionized the smartphone industry? Did you know that Mattel launched a video game system much more advanced than any other console on the market in 1979 but it lost to a technologically far inferior Atari?

Drawing on these throwbacks to unsuccessful innovations, our speaker Dr. Alexander Mrozek, Analytical Consultant at Google, outlines his take on current and upcoming technological innovations and how they will shape up to be the biggest technological revolution in history.

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Factory Berlin

Rheinsberger Straße 76/77

10115 Berlin

Germany

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