Whole Foods Market Local Supplier Summit - Shrewsbury and Greater Worcester...

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Whole Foods Market Regional Offices

250 Forest Street

Marlborough, MA 01752

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Event description


Are you a local producer looking to grow your business and enter the world of retail? Have you considered pitching your product directly to Whole Foods Market regional buyers but don't know where to start? This local supplier summit is for you!

Get Your Products Discovered by Whole Foods Market

At Whole Foods Market, we LOVE local and we're looking for unique products produced in greater Worcester to celebrate at our newest location in Shrewsbury, MA. Discovering and featuring new and innovative products is the core of what we do! Products such as:

  • Grocery, which includes dry goods, dairy, frozen, & general merchandise

  • Whole Body, which includes supplements, body care, apparel, and lifestyle items

  • Prepared Foods

  • Produce

  • Specialty, which includes cheese, spirits, beer, & wine

Prepare to Meet the Buyers

To be considered, all products must meet our Quality Standards. We carefully evaluate each and every product we sell and feature foods that are free of artificial preservatives, colors, flavors, sweeteners, and hydrogenated fats. Please be sure to review these, as well as our unacceptable ingredients lists online prior to the event.

  • Please list where any enzymes are derived from

  • Please list out any sub-ingredients

  • Review FDA requirements for food labeling and nutrition – specifically any allergen free claims

  • We all require nutritional information for ready-to-eat foods

  • We all require HACCP plans

  • We require a recall procedure

  • Any eggs used must be cage-free

  • Dried fruits must be free of sulfites

Event Details

This event will be held at our North Atlantic regional headquarters in Marlborough, MA.


This is ample parking available in any of the lots outside of our building, feel free to park in any available space. When you walk into our building, you will need to be buzzed in. Someone will be there to greet you and will point you in the right direction.


Registration will be on the second floor of the office and will begin at 9:30am. Head on over to the registration table to sign in and sign up for your meeting with the product team coordinators and buyers. Grab a folder (it’s full of great information, as well as our agenda for the day), grab a cup of coffee, and find a seat. We’ll all be good friends after this.

Presentation & Welcome from Whole Foods Market

The day begins with a welcome and a presentation from all of us at Whole Foods Market. We want to show you what makes us tick; give you the rundown on our Quality Standards, different departments, Local Forager program, unacceptable ingredients, and our Core Values. This part is done classroom style and lasts until 11:30.

Lunch & Local Supplier Presentation

A local supplier will share their journey and will answer any specific questions you may have. Their story is inspiring, they started small and grew to where they are today after becoming part of the Whole Foods Market family.

Bagged lunches will be provided by Whole Foods Market.

Break Out Sessions with the Whole Foods Market Buyers and Local Foragers

At registration, you will have signed up for a chance to meet one-on-one with our product teams and buyer. While you wait for your meeting (we’ll call out your name – this is first come, first served), there will be opportunities to check out our informational tables – chat with some folks about store level marketing and demo opportunities, connect with distributors, learn more about insurance needs, speak with the local foragers. This is also a great time to network with your fellow local producers! It is also the time to gather up any samples you brought.

Plan on spending about 10 minutes with the team to present your product and discuss retail potential. You’ll be chatting about things like ingredients, packaging, flavors, any certifications you have, pricing, etc. Unfortunately, we aren’t always able to tell you a firm yes or no to your products at these meetings, but we will schedule a second conversation with you to follow-up on any lingering questions.

Because we like to give our undivided attention to these meetings, there can be a bit of a wait time. Thank you in advance for your patience.


Samples are not required, but we love to see (and taste!) what you make. If you do decide to bring products to show or sample, just a few is fine. You’ll be showcasing these at your one-on-one meetings with the buyers after the presentation. There is limited refrigerated space available, if you will need to use it just send us a note so we can make sure there is room. Please note, due to the amount of products we will be seeing, we generally do not taste products at the meetings but rather bring them back to share with our teams to gather their collective feedback. If you do not wish to bring product, feel free to bring examples of your packaging.

Thank you for taking the time to share your products with us. We can’t wait to meet you!

Warmest regards,

The Team at Whole Foods Market

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Whole Foods Market Regional Offices

250 Forest Street

Marlborough, MA 01752

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