$0 – $25

Webinar: Market Research

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With consumer desires constantly changing in the food and beverage industry, such as the need for healthier foods or cravings for new and exotic flavors, having a better understanding of current in-demand food trends will benefit any food-related company.

This webinar, presented by GlobalData and CIFT, will outline the key consumer and innovation trends currently impacting the core categories in prepared food: meat, fish, and seafood; pasta, noodles, and rice; prepared meals; savory deli food; soup; and meat substitutes. Trends explored in this research include the meat-free and ethical movements, premiumization and experimentation opportunities, and fresh and easy solutions for everyday meals.

CIFT has dedicated resources supporting access to food and beverage industry publications and search tools to identify the latest market information. One such source, GlobalData, provides CIFT with market research reports and industry data, including comprehensive new product trends or competitive analysis of an existing or emerging market, insights on culinary trends in flavors, ingredients, sales, and new products, along with in-depth analysis, thus providing a detailed industry overview on a wide range of food and beverage topics.


The webinar fee is FREE for CIFT members, and just $25 for non-CIFT members. Instructions to join the webinar will be sent following registration.

The Ohio Manufacturing Extension Partnership (Ohio MEP) supports this valuable industry by providing the products, services, and assistance that are dedicated to the productivity, growth, and global competitiveness of Ohio manufacturers.

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