[Webinar] Market Research #1: Discovering Federal Marketplace Opportunities

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This event has been converted to a two-part webinar. Please visit [Webinar] Market Research #2: Using Federal Procurement Data System (FPDS) to register for the second part scheduled for 4/2, 10am PST.

If you have registered for this event prior to this conversion you were recently sent information on how to access the webinar. If you haven't previousy registered for this event, information on how to join the webinar will be sent with your regisrtration confirmation.


Many federal COVID-19 related contracting opportunities, particularly opportunities for less than the revised micropurchase threshold of $20,000, may not be posted to beta.sam due to national emergency acquisition changes. This means it is even more important than ever to perform market research to identify contacts who may be interested in purchasing your supplies or services.


Does the Federal Government buy what you sell?

The best way to find out is doing market research. Market research involves reviewing numerous sources to determine if the government buys what you sell, which agencies buy what you sell, and how much they buy. If you’re interested in federal contracting, narrowing down which agencies buy your products or services will help you determine your marketing strategy.

In this workshop, we will review the sources available for gathering such information and how to utilize that information for success in federal contracting. We will also discuss the basics of getting started in the federal marketplace and how to market your business to agencies.

In this workshop, you will learn:

  • Essential market research techniques
  • Utilizing government databases such as Federal Procurement
  • Data System (FPDS), Dynamic Small Business Search (DSBS), USASpending, and Federal Business Opportunities on
  • Determining which agencies buy what you sell
  • How to market your business to agencies

Visit Norcal PTAC's website for Other Upcoming Events.

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