Webinar: Inspiration Commerce – The Next Level
Event Information
About this Event
Be one of the lucky few to get a unique glimpse into the engine room and future of online inspiration with Click&Cook® from Arla and Creuna.
From launching as a small proof of concept, to now having onboarded some of the biggest retailers in Denmark, Click&Cook® has proven to be a valid strategic direction for Arla in ensuring that Arla's products are put into the ever-growing online basket.
Mads Kunø from Creuna will talk you through how user insights and experiments has helped to shape the user experience, as well as guide the strategic business decisions. Evolving from static recipe pages through enhanced shopping lists, into a tangible shopping basket, delivered to your doorstep by some of the largest retailers in the business.
Commerce will be tackled by Rasmus Dalby from Arla, shooting strategies and business requirements left and right – why have Arla done this, and what is the future for Click&Cook® as a strategic direction?
SPEAKER: Mads Kunø from Creuna Denmark and Rasmus Dalby from Arla.
WHEN: Friday, May 15th, 11am - 11:45am
WHERE: Link will be sent to this online event well in time before the D-day.
LANGUAGE: English
HOSTED BY: Creuna