If only we could enter our users' minds, right? Sadly, this is impossible. Ever since the creation of markets, businesses have been trying to find the best way to understand their audience. From focus groups to psychological analyses, the industry of “market research” has aimed to clarify how customers relate to products. It's time to learn how to understand your customers!

Meet the Speaker: Chewy Chong

Chewy is a seasoned Product professional and a thought leader with extensive experience in the Computer Software industry. He has spent over 13 years at Microsoft, leading the company’s efforts while holding various senior management positions.

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