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Performing Arts Center, Black Box Theater

2700 Barstow Road

Barstow, CA 93211

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WEBIFY - From Start to Cart in Barstow , Tuesdays 11/05/19-12/02/19

About this Event

Whether You're Starting or Growing, Let's Webify Your Business!

The Webify program takes you through the most crucial aspects of establishing a strong, effective online presence in 30 days. We work with you to develop your online business idea and setup your business if you're just starting, or if you're already in business, we help you develop marketing strategies to grow your online sales. We'll walk you through tactics for establishing a foundational online presence via your own website, local directories, social media, online advertising channels and so much more!

This program is offered at no cost to you, made possible by our business development partnerships. Looking for more? Check out the program benefits!

Program Overview

The program consists of three (3) in person sessions and two (2) virtual meetings via webinar which will take you through the necessary steps to establish and grow a solid online presence to include an e-commerce store.

Week 1 | Getting Started

Tuesday, Nov. 5th 5:30pm - 8:30pm In-Person Meeting

• Your Business Structure


• Branding

• Market Research

• Domain Names & Hosting Services

Week 2 |Your Logo, Brand and Website Basics

Tuesday, Nov. 12th 6:00pm-8:00pm Webinar

• Focus Group

• Website Planning

• Amazon - Guest Speaker

Week 3| Your Online Presence

Tuesday, Nov. 19th 5:30pm-8:30pm In- Person Meeting

• Product/Team Photography

• Website Solutions

• E-Commerce Solutions

• Shopify, Big Commerce, Etsy

• Introduction to Digital Marketing (Social Media, Blog, SEO, and more)

Week 4 | Your Website & Social Media Presence

Tuesday, November 26th| 6:00pm-8:00pm Webinar

• Website Development & SEO

• Credit Card Processing - Guest Speaker

• Social Media Planning

Week 5 | Ready, Set, Launch

Monday, Dec. 2nd | 5:30pm-8:30pm In Person

• Marketing Strategy

• Going Live

• Graduation

Program Benefits

Digital Start or Growth Plan

So, you're starting your business? Great, take your idea from concept through launch. We'll help you create a solid plan for how to launch your online business step by step.

Looking to Grow Your Business? – Whether you're a retail shop, restaurant or food truck, service provider or other space, let's take your physical presence and expand it online. We'll walk you through how to maximize your outreach channels online and increase your visibility.

Custom Market Research and Intelligence Report

Provide trainees with crucial data that will dictate their success via a market research report detailing macro and micro level industry-related data, market insights, and suitability analysis.

Customer Identification & Digital Marketing Strategy Development

We'll help you identify and target your customers online. We'll go through matching online competitors, setting a unique selling proposition and understanding the digital landscape. But wait, there's more! We'll present some tried and true strategies for developing a digital strategy and show you how to develop tactics to reach your objective, then measure them for improved effects.

Product and Headshot Photography

Webifyers have a chance to bring a few of their best products and smiling faces to a photography session during the program where you receive professional product shots and a headshot for your website (at no cost to you) to get you started on the right foot. How cool you say? Yes, we're excited too.

Digital Tool Resources

What's an online prescence without digital tools? Right - that's why we present you with some of the best options for ecommerce, email marketing, social media management, shipping platforms and more. Even better, we'll guide you through the pros and cons so you can choose the best solution that fits your business.

Take It Live

All of the training and hard work will pay off when we talk you through the mechanics of the process so after 30 days, you'll have all the tools to launch your domain, hosting service, website, social media and online marketing!

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Performing Arts Center, Black Box Theater

2700 Barstow Road

Barstow, CA 93211

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