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Webcast: The Strategic Role of Product Management & Product Marketing

DFW Product Group

Thursday, April 23, 2015 from 12:00 PM to 1:00 PM (CDT)

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Free Webcast 42 Tickets Ended Free  

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Webcast: The Strategic Role of Product Management & Product Marketing

Way too often, Product Managers & Product Marketers make the excuse that they cannot take ownership for the success of their product in the market because there are too many factors outside to their control.  You can’t own success because sales might not do a good job of selling your product!  You can’t own success because engineering might develop a poorly performing product!  You can’t own success because you can’t get the support from management to commit the right resources!  And the list goes on.   While bad Product Managers/Marketers continue to complain about these limitations, Good Product Managers & Marketers become Strategic and take ownership of the success of their products.

In this webinar, Tom Evans shares his insight on specific actions that Product Managers & Product Marketers can take to become more strategic in their role in a way that enables them to take ownership for driving revenue and success for their products.

Key Takeaways from participating in this webinar:
•    Understand six key indicators that a Product Manager or Product Marketer is being tactical and not strategic.
•    Identify the key differences between Bad and Good Product Managers & Product Marketers
•    Learn 5 specific actions that you can take to make your Product Management or Product Marketing role a stronger driver of product success.

When it's time, join the webcast from here:

Meeting link: https://meetings.webex.com/collabs/meetings/join?uuid=M8RRLAB338JY6TFBKF78WBI4K7-IJA7
Meeting number: 198 831 987
Meeting password: This meeting does not require a password.
Audio connection +1-415-655-0001
Audio access code: 198 831 987


About the Speaker
Tom Evans is Principal at CompellingPM and is an internationally recognized authority in product management, global marketing, business partnerships and entrepreneurship.  In his extensive experience, he has helped start-ups through Fortune 500 companies create and launch winning products and has led business development efforts in the US and global markets.

 

About DFW Product Group

DFW Product Group is the premiere product management and product marketing association in the Dallas/Fort Worth metroplex. We encourage you to learn more...

Have questions about Webcast: The Strategic Role of Product Management & Product Marketing? Contact DFW Product Group

When

Thursday, April 23, 2015 from 12:00 PM to 1:00 PM (CDT)


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Organizer

DFW Product Group

DFW Product Group is the premiere product management and product marketing association in the Dallas/Fort Worth metroplex. We encourage you to learn more...

  Contact the Organizer
Webcast: The Strategic Role of Product Management & Product Marketing
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