Web Design 101 for Creative Entrepreneurs

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We're teaching your ropes of web design! You'll create your very own website to promote your freelance business.

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If you’re a creative entrepreneur, a winning website will help you get bigger contracts and better clients. Learn how to design your own website that gets you the opportunities you want to grow your business. Whether you’ve tried to design one 100 times, you’re allergic to technology or you’re still figuring out your business, we’ll teach you what you need to know to design, launch and move on from eternally “making” your website.

What you'll learn:

  • What you’re wasting time on. There’s a lot of information out there for all kinds of businesses and you are the whole design department. We’ll break down what’s essential, what’s not, and what order you should work in.
  • What a website strategy is and how to design one. This is the most crucial factor in making your website work for you — to get you the contracts and the clients you want. We’ll share our simple system to create your powerful strategy.
  • How to attract your ideal client. Your website is a tool for communication, so you need to be mindful of who you are talking with and how. We’ll show you key ways to get your message across to your ideal client.

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Ana María Agüero Jahannes is the founder and CEO of Art of Ascent, an online school with courses for artists on the come up. A digital marketing generalist with 13 years of strategy and design experience, she’s worked with artists, creative entrepreneurs, startups and cultural institutions to design the brands that create the culture. An artist herself, she knows firsthand how helpful it is to have a digital home to amplify her own projects. Outside of work, you can find her preaching on the beauty of the color brown, scheming on how to make [insert something you could buy], bouldering and throwing down in the kitchen.


Instagram @artofascent

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