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It's not always 'who you know.' It's 'who else knows what you know.' Attract your core client by publishing compelling thought leadership.

About this Event

One of our previous speakers at LadyDrinks famously said, "It's not who you know. It's who else knows what you know."

Everyone has an agenda or a goal. Your audience knows that that. But what would happen if you gave them something for nothing. What if you shared your insights and expertise ---no strings attached?

What you are really doing is building transparency and trust. When you let go of the need to promote yourself and your company and focus on providing actual, real-life value to the people who matter most to you, you’ll earn their trust.

What thought leadership are you publishing to reach your target client. How you can help them?

During this 60-minute virtual workshop, we discuss:

  • How to define your audience.
  • What is Thought Leadership?
  • Who should use Thought Leadership?
  • What are the Benefits of Thought Leadership?
  • When is it done well? When is it done poorly?

Chief Imaginative Officer and Founder of Emerson Consulting Group Ken Lizotte is our featured speaker and he makes it HIS business to teach people to publish thought leadership.

Event timeline:

  • 12-12:15pm Ken and I engage in a Q&A setting up the premise/research
  • 12:15-1pm. I call on each person in a round robin fashion and they get one-on-one-coaching with our expert

About LadyDrinks www.ladydrinks.com

LadyDrinks is a leadership development platform for executive women, based in New York City. It is led by long time television presenter Joya Dass and began with an intention to support South Asian professional women. However, in the last few years, the initiative has expanded to include women around the globe, with annual events in Paris, London, Toronto, Brussels, and the UK.

About Ken Lizotte www.thoughtleading.com

Chief Imaginative Officer (CIO) and Founder of Emerson Consulting Group, Inc. and author of 8 books, Ken Lizotte CMC has transformed management consultants, professional services firms and other business experts into published “thoughtleaders” since 1996. His firm has elevated the visibility and credibility of his 400+ client-thoughtleaders via books, articles, speaking engagements, podcasts and media.

Ken Lizotte, Founder of www.thoughtleading.com

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