Rosenfeld Media is pleased to present full-day workshops by three leading User Experience authorities...
March 5 - LOU ROSENFELD
Adaptable Information Architecture: How to Say No to Your Next Redesign
Is your site stuck in a cycle of redesign after expensive, painful redesign?Are you tired of making short-term, cosmetic changes, and never really solving problems for your site's users?Then attend this workshop!
Lou Rosenfeld, co-author of Information Architecture for the World Wide Web, will teach you practical skills and show you design approaches that will help you tune and tweak your site's information architecture, improve your users' experiences with your site, all while costing your employer less than just about any redesign initiative.
March 6 - LUKE WROBLEWSKI
Web Form Design
On the Web, forms bridge the gap between people, their information, and your product or service. From registration forms that welcome new customers to checkout forms that finalize e-commerce transactions, Web forms frequently broker crucial online interactions.
In this day-long participatory workshop, Luke Wroblewski, author of Web Form Design: Filling in the Blanks, will walk you through the considerations and best practices of Web form design culled from international usability testing, eye-tracking studies, and over ten years of designing Web applications. He'll outline how the interaction and visual design of Web forms can make the difference between acquiring a customer and completing a transaction or not. Attendees will learn about how different types of forms, input fields, input labels, validation, feedback, calls to action, and surrounding visual elements can support or impair different aspects of user behavior, you'll never look at your Web forms the same way again.
March 7 - STEVE KRUG
Do-It-Yourself Usability Testing: The Workshop
Usability testing is the single most valuable thing you can do to improve a Web site, a Web application, or a piece of software, and not nearly enough of it gets done. In this day-long workshop, Steve Krug, author of Don't Make Me Think and Rocket Surgery Made Easy, will teach you how to do your own low-cost/no-cost testing that's simple enough to make it a routine part of your design process.
LOCATION AND SCHEDULE
Each workshop runs from 9 am to 5 pm. Doors open at 8:30 for sign-in and continental breakfast. There will be morning and afternoon beverage/snack breaks. Lunch will be on your own; a list of local restaurants will be provided.
|Early registration||After February 13|
|All Three Days||$995||$1,295|
Early registration rate ends February 13th at midnight (Pacific Time).
Groups of three or more get a 10% discount. Use discount code GROUP when registering.
CANCELLATIONS AND SUBSTITUTIONS
Payment is required in advance; but it is refundable, less a $100 processing fee, if you notify us at least one week before the workshop. If you fail to attend and do not notify us at least one week in advance, your money will not be refunded.
Substitutions are accepted if we are notified no later than the day before the workshop. Notify us about cancellations or substitutions by sending a message to Rosenfeld Media.
444 Castro Street, #1200
Rosenfeld Media is a purveyor of fine user experience design expertise: books, events, and training.