UX Analytics and Optimization
Multiple dates

UX Analytics and Optimization

By Brain Academy

Get ready to dive deep into the world of UX analytics and optimization, where data meets design for a game-changing user experience!

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Online

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No refunds

About this event

Science & Tech • Other

UX Analytics and Optimization

Overview: Turn Data into Design Decisions That Drive Results

If design is an art, UX analytics is the science behind it — and UX Analytics and Optimization teaches you how to combine both. This course is for designers, strategists, and innovators who are ready to move beyond intuition and start designing based on real user research, measurable usability testing, and actionable data.

You’ll learn how to use analytics to understand what users are doing — and why. By mastering UX metrics, interaction design, and information architecture, you’ll transform how you evaluate and optimize every digital product you touch.

This course goes deep into the data-driven side of UX, giving you the frameworks to uncover insights, test hypotheses, and refine your wireframing and interaction design decisions with precision.

And here’s the catch — this is a one-time-only offer. Once the course closes, it’s gone for good. No reruns, no re-enrollments. This is your single opportunity to learn how to merge creativity and analytics to become an unstoppable UX force.

Low commitment. Massive value. Real-world results. That’s UX Analytics and Optimization.

Description: Learn How to Measure, Analyze, and Optimize Every UX Decision

Most designers stop at intuition. The best designers go further — they measure.
This course is built to help you understand UX analytics in a way that’s accessible, practical, and immediately applicable.

Throughout UX Analytics and Optimization, you’ll discover how user research, wireframing, usability testing, interaction design, and information architecture all connect to measurable performance outcomes.

You’ll learn how to:

  • Conduct user research that gathers qualitative and quantitative insights.
  • Use analytics tools to track user flows, drop-offs, and behavior patterns.
  • Apply usability testing to validate what analytics reveal.
  • Rework your wireframes and interaction design based on data, not guesswork.
  • Structure your information architecture for clarity and engagement.
  • Continuously optimize every layer of UX — from design to navigation to performance.

The course takes a practical, low-commitment approach — no lengthy theory dumps or complicated math. You’ll get concise, high-impact lessons with real-world case studies that show how UX analytics can drastically improve product performance.

You’ll gain step-by-step frameworks for tracking metrics like:

  • Task success rate
  • Time on task
  • User error rate
  • Drop-off points
  • Conversion optimization through interaction design refinements

By combining user research and usability testing with performance analytics, you’ll finally have the data-backed confidence to make design decisions that matter.

Each lesson gives you ready-to-use templates and dashboards for analyzing your designs. You’ll also get guides on how to use tools like Google Analytics, Hotjar, and Figma metrics to align wireframing and interaction design decisions with real outcomes.

And because this is a limited, one-time course, you’ll be among a select few who understand the powerful relationship between data and design in UX — a skill that separates experts from amateurs.

Who Is This Course For: Designers Who Want to Lead with Data

UX Analytics and Optimization is designed for those who want to make smarter, evidence-driven design choices — the kind that stand up to scrutiny from stakeholders and deliver measurable results.

This course is ideal for:

  • UX Designers ready to go beyond aesthetics and measure impact.
  • User Researchers who want to turn insights into actionable design changes.
  • Product Managers who need to align design with business KPIs.
  • UI Designers interested in how interaction design influences conversion.
  • Developers and Analysts who want to speak the language of UX and usability.

If you’ve ever wanted to prove the value of your work with data, this course will give you that power.

You’ll learn how to blend user research and usability testing with analytics, refining wireframing and information architecture using hard evidence instead of guesswork.

Imagine being able to confidently say:

  • “This change improved user task success by 40%.”
  • “This interaction reduced cognitive load and boosted engagement.”
  • “Our new information architecture cut bounce rates in half.”

That’s what this course teaches — real, data-backed storytelling for UX professionals.

And because it’s low commitment, you can complete it on your schedule — no need to spend months buried in data. Each module is short, focused, and directly actionable.

This is your opportunity to join the next generation of designers — the ones who make decisions not by assumption, but by analytics.

Requirements: No Data Background Needed — Just a Curiosity for How Users Think

You don’t need to be a data scientist to master UX analytics — just a designer, researcher, or creative thinker who wants to understand users better.

To get started, you’ll need:

  • A basic understanding of UX principles.
  • Curiosity about how user research connects to measurable outcomes.
  • Willingness to use tools like Google Analytics or Hotjar (guides included).

No math-heavy formulas, no coding required. Everything is taught visually, with examples that tie directly into wireframing, usability testing, and interaction design.

We’ll walk you through:

  • Setting up analytics dashboards for UX metrics.
  • Conducting usability testing informed by quantitative data.
  • Translating user research insights into measurable KPIs.
  • Optimizing information architecture for clarity and retention.

The course structure is intentionally lightweight — designed for professionals with busy schedules. You can complete it in just a few weeks, at your own pace, and apply your new skills immediately.

This is your low-commitment gateway into one of the most valuable skill sets in modern design: UX analytics.

But remember — this is a limited-time enrollment. Once the course ends, it won’t reopen. This is your only chance to learn how to master UX through measurable design.

Career Path: Become the Designer Who Knows What Works (and Why)

In a world where everyone claims to understand UX, data is your competitive advantage.

By completing UX Analytics and Optimization, you’ll position yourself as the professional who doesn’t just design — you optimize. You’ll gain skills that open up a range of specialized roles, including:

  • UX Analyst — turning metrics into actionable insights.
  • UX Researcher — combining qualitative and quantitative data to drive strategy.
  • Product Optimization Specialist — using analytics to improve user experience.
  • Interaction Designer — refining designs based on behavioral data.
  • Information Architect — improving structure and navigation using data.
  • UX Designer (Data-Focused) — designing, testing, and optimizing continuously.

You’ll be able to measure the success of your designs, validate assumptions through usability testing, and evolve your wireframes based on user research and analytics.

This skill set puts you in a rare category — someone who can bridge the gap between design creativity and business strategy.

The demand for data-driven UX professionals is skyrocketing. With this course, you’ll be one of the few with the expertise to deliver designs that perform, not just impress.

Remember: the course won’t be offered again. Once this session ends, UX Analytics and Optimization will close permanently. Those who act now will stand out in a market full of guessers.

Organised by

Brain Academy

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Multiple dates