Free

Using LinkedIn To Generate Leads (3 Hour CE)

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Origins Real Estate of Georgia, Inc

321 West Hill Street

#Suite 3a

Decatur, GA 30030

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Leveraging LinkedIn to Generate Leads for Real Estate Professionals

With nearly 400 million members worldwide, and with two new professionals joining every second, LinkedIn is one of the largest and fastest-growing social media platforms on the planet. The use of LinkedIn can impact the success of today’s real estate professionals. The primary objective of this course is to educate Realtors on the rules on how to safely and ethically use LinkedIn in order to market their business. This course examines the specific issues related to using LinkedIn to market online. By examining specific examples of LinkedIn and the Georgia real-estate laws and ethics, students will learn how to avoid the potential pitfalls related to promoting themselves and real-estate practices on LinkedIn. An emphasis is placed on making connection request on LinkedIn and selling through LinkedIn Groups networking.

Course Objectives: The overall objective is to provide each participant with the knowledge necessary to legally and ethically establish an effective online presence with a LinkedIn profile. This includes an in-depth understanding of the Georgia Real Estate Laws governing advertising and promotion on the web.

In this class you will learn:

A. How to have an impactful and optimized LinkedIn profile

a. overview of Georgia Real Estate Law, 520-1-.09, emphasizing subsection (5) Internet Advertising

b. be able to demonstrate a basic knowledge of how to manage a LinkedIn Profile & utilize the system;

c. understand the major legal issues related to digital marketing generally and specifically for real estate professionals,

d. gain a deeper understanding of LinkedIn and how to use it to advertise and an agent’s personal responsibility to ensure compliance with current laws, the code, and professional practices when using LinkedIn advertising.

B. How Real Estate Professionals Can Use LinkedIn for Branding & Networking

a. learn the importance of using a LinkedIn profile to make connections and network.

C. How to Use LinkedIn Groups


*Food Will Be Served


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Date and Time

Location

Origins Real Estate of Georgia, Inc

321 West Hill Street

#Suite 3a

Decatur, GA 30030

View Map

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