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Using Design Thinking to Develop Minimal Viable Product and Mass Transforma...
Mon, March 27, 2017, 5:30 PM – 7:00 PM AEDT
Using Design Thinking to Develop Minimal Viable Product and Mass Transformative Purpose
With the exponential leaps in technology occurring today, your Minimal Viable Product has to stand out but more importantly, fill a consumer need. To play on an international field, having a Mass Transformative Purpose will soon become essential for growth and success in the start-up, scale-up and established business world. How will you stand up and stand out? How will you create a niche for your business? How will you create exponential growth for your business?
This interactive session will show you how to use Design Thinking principles to:
- Identify problems and gaps in your area of expertise or ideate a new idea or concept around your existing business using a simple Customer Journey Map
- Identify the importance of Mindset and Smart Risks in Exponential Growth
- Create a simple action plan to ideate, plan, prototype, test and iterate a product or service
Christina Gerakiteys inspires personal development and business growth through creativity, innovation and ideation. Her purpose is to open hearts and minds to possibility to make the world a better place.
Christina travels the world seeking ways to do things better, smarter and faster. She has written business development and innovation programs, conducts workshops and facilitates strategic planning meetings and conferences.
Christina writes for several publications and speaks regularly on the radio about business development, creativity and innovation. She is on several innovation committees and hosts the Hunter Innovation Festival and the Top Shots Breakfast. She is currently undertaking doctorate studies in Creativity and Innovation and this year will publish her second book, Celebrating Success One Failure At A Time.
Christina’s work ignites and encourages creativity and innovation to maximise productivity, collaboration, and workplace happiness.
Tickets are $25 (all profits go to Creativity Australia). Register ASAP as seating is limited.