The 2017 tSunela Series: Digestible Digital Marketing for Small and Midsize Businesses.
In this four-part series, tSunela co-founders, Kaysha and JoAnna, will tackle some of today’s most salient digital marketing questions from SMBs by delivering valuable, practical information in bite-sized segments.
Each seminar will cover a unique topic, so attendees can choose to register for one, some, or all sessions.
Price per seminar: $99
Price for all 4 seminars: $350 (If you choose all 4 seminars please email JoAnna for the discount code.)
What Are Web Analytics and How Do You Use Them?
A breakfast seminar to be held on January 31, 2017.
If you’re a business owner or marketer, there’s a good chance you’ve heard of tools like Google Analytics for measuring website traffic. But do you know exactly what all the terminology means? And more importantly, do you know how to leverage that data for competitive advantages? This seminar will translate Google-speak into accessible business language and help you use web analytics to increase your company’s bottom line.
Discussion topics will include:
Defining web analytics terminology
Reading and understanding reports
Deciphering which data is most important for your business
Leveraging data to improve your website, customer experience, and conversion rate
*Breakfast will be provided.
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