Trip to New England Opinion
Thursday, November 14, 2013 from 10:00 AM to 12:00 PM (EST)
San Francisco, California
London, United Kingdom
New England Opinion is a facility located in Woonsocket, RI. It is adjacent to CVS pharmacy headquarters where CVS conducts a large number of research projects. The trip will include a brief tour of the New England Opinion focus group rooms, to be followed by a longer tour of the CVS store. Caron Merrill, CVS Senior Marketing Manager, will address Bentley students to elaborate on the research done on the site. The trip is thus a great opportunity to learn about qualitative marketing research.
***This event is only for Bentley University Students***