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Train the Trainer:How to Execute a Successful EV Ride & Drive

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Learn the ins and outs of holding a successful Ride & Drive event from Tennessee subject matter experts!

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Drive Electric TN (DET) has a goal of increasing electric vehicle adoption in Tennessee to 200,000 vehicles by 2028. To help achieve this aggressive goal, DET is implementing a suite of programs and resources focused on promoting transportation electrification and connecting potential drivers with the awareness, infrastructure, and related tools we all need to help individuals and fleets purchase electric vehicles (EVs).

One of the biggest and best opportunities to promote driver awareness is through hosting EV Ride & Drives throughout the state. These events make for excellent educational environments where people can experience driving an EV—often for the first time!—and become demystified about the vehicles’ handling, availability, costs, environmental benefits, and more. As it is in most cases, having a current Tennessee EV driver explain how they use their vehicle and how it works in a low-pressure way reduces stress in the learning process.

DET invites you to participate in an upcoming webinar session on Tuesday, January 19 from 10 - 11:30am CT / 11am - 12:30pm ET where speakers will present on a newly published Electric Vehicle Ride and Drive Event Guide for the state. This document includes step-by-step instructions on how to plan your Ride & Drive event, secure partners and vehicles, execute a successful event, and measure your event’s success with participant data. The document also provides a series of templates covering social media promotion, media engagement and press releases, liability waivers, participant surveys, and more.

We invite attendees to join us including seasoned Ride & Drive pros looking for a guidance document they can utilize with their event partners to persons and organizations that are new to hosting Ride & Drive events that want to learn key tenets of managing such with tips and tricks to pulling off a smashing event in the future!

Topic: Train the Trainer: How to Execute a Successful Electric Vehicle Ride & Drive

Time: 11:00 am - 12:30 pm ET

Date: Tues, Jan 19, 2021

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