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Trailblazer Summer Workshop + Speed Networking

AMA Cincinnati Chapter

Wednesday, June 19, 2019 from 3:30 PM to 7:00 PM (EDT)

Trailblazer Summer Workshop + Speed Networking

Ticket Information

Ticket Type Sales End Price Fee Quantity
Workshop - AMA Member
Admits one AMA Member to "Personalization to Drive Rich Customer Experiences and Top-Line Revenues"
1d 18h 54m $20.00 $1.99
Workshop - Guest
Admits one AMA Guest (Non-Member) to "Personalization to Drive Rich Customer Experiences and Top-Line Revenues"
1d 18h 54m $30.00 $2.49
Speed Networking
Get your Speed Networking ticket and stick around after the workshop for one of our community's favorite events!
1d 19h 54m $10.00 $1.49

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Event Details

Workshop Topic: Personalization to Drive Rich Customer Experiences and Topline Revenues

Today, Customers expect a personalized experience wherever they engage with a brand.

There are many approaches to providing a "personalized customer experience" in the physical and digital worlds. These two worlds are converging today rapidly making personalization an even more challenging initiative. Customers are discovering the value from personalization and building a strong expectation when interacting an organization's products and services.

Delivering on personalization is more than buying the technology tool in the market. It requires a balance of intent and expertise to implement a successful digital personalization strategy.

We will start with an understanding of personalization. We will explore personalization strategies and understand best practices. We will look at few industry examples to understand the value of personalization and then make a business case. We will look at one example of a personalization engine and how it works to create a smooth and friction-free customer experience.

Key Takeaways You Can Apply to Your Career: 

1. Understand context of a personalization engine

2. Understand personalization strategies, making a business case and measuring value

3. Walkthrough an example of a personalization technology solution

4. A framework to implement personalization in your organization


Schedule of Events*: 

3:30 pm – 1628 Ltd. open for networking

4:00 pm – Workshop begins

5:00 pm – Session concludes, Q&A, additional networking

5:30pm – Speed Networking begins

7:00pm – Event ends

*2 complimentary drinks and light snacks are included in the registration fee. 

What is Speed Networking?

In marketing, networking is worth more than adding a new acquaintance to your LinkedIn connections. Sometimes a simple 2-minute conversation can teach you something new, inspire creativity, and even begin a professional relationship that will help you in the future. If you’re seeking a chance to test your networking chops, join us for our Summer 2019 Speed Networking Event. All ages and experience levels are welcome to attend. Don’t forget your business cards!

Business Networking is a really valuable way to expand your marketing knowledge; learn from the success of others; attain new clients, employees, or a new job; and tell others about your business.


About the Workshop Facilitator: 

CoStrategix, Winner of the 2019 Innovation and Technology Award for Best IT Services Company in the Greater Cincinnati area, specializes in delivering digital strategy, analytics and data insights for mid-market as well as many fortune 500 customers. Founded in 2006 and headquartered in Cincinnati, CoStrategix helps customers create significant competitive advantage and new revenue streams through strategic conversations involving Digital and Data. Further, we help execute the Digital and Data strategies through deep software execution capabilities in rapid cycles ensuring investments lead to business outcomes.


Nan Jayaram, CEO of CoStrategix

Jeremy Henry, VP of Engineering

Greg Fritz, Solutions Architect

Learn more:


About the Venue: 

1628 is curated coworking space located in downtown Cincinnati, OH. Their members consist of independent consultants seeking a permanent workspace, business travelers in need of an outpost, and larger corporations desiring offsite space for meetings and collaborative sessions. Their downtown location affords members and guests convenient access to the culture and vitality of Cincinnati’s central business district and offers flexible accommodations from drop-in coworking to private furnished offices. Members have access to TriNet benefits marketplace for Healthcare and HR services. 1628 is a certified women-owned business.

Visit the website: 

Walk through a virtual tour:

Have questions about Trailblazer Summer Workshop + Speed Networking? Contact AMA Cincinnati Chapter

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When & Where

1628 Ltd. | Coworking Meets Hospitality
11 Garfield Place
Cincinnati, OH 45202

Wednesday, June 19, 2019 from 3:30 PM to 7:00 PM (EDT)

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AMA Cincinnati Chapter

The AMA Cincinnati Chapter is dedicated to the growth, development and success of marketing professionals in the Greater Cincinnati business community.

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