Business model canvas is a corner stone of the Lean Startup methodology and a crucial tool in an entrepreneur's toolbox. It helps entrepreneurs in any stage of development of their business design not just their product or service but also their business, purposefully.

In this session we will introduce the methodology and explain its primary uses for understanding, communicating and stress-testing your business from different points of view. We will also look at how the business model canvas can help you optimize your business, find the weaknesses in a competitors business or innovate.

The session will be facilitated by Mela Atanassova, cofounder of Fintechstage. Mela is an innovation facilitator that helps startups and established companies understand disruption and deal with it successfully. As a mentor at Startup bootcamp and advisor at Anthemis, she has helped numerous startups across different industries polish their ideas into successful ventures.

For more information and if you have any questions, please contact me at rafael@fintechstage.com

Access Link: The link will be shared with all attendees one hour before the session starts