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Social media reprezinta cu certitudine unul dintre cele mai importante canale de comunicare pe care astazi orice business le are la dispozitie in relatia cu clientii sai. Retelele de socializare ca Facebook, Google+, Pinterest, Twitter, LinkedIn, etc., blogurile, Youtube, Vimeo, si multe altele, fac parte din programul cotidian al fiecaruia dintre noi si au schimbat modul in care clientii relationeaza si se raporteaza la branduri.
Peste 1 miliard de utilizatori de internet au un cont personal pe Facebook, din care aproximativ 6 milioane sunt romani (o treime din populatia tarii). Acestea sunt cifre care dovedesc oricui amploarea pe care social media a capatat-o. Din strategia de comunicare a oricarei companii din Romania nu trebuie sa lipseasca componenta online, motiv pentru care in aceasta editie a intalnirii clubului de afaceri vom discuta si vom dezbate despre necesitatea utilizarii social media de catre companiile romanesti.
Maramures Business Club este cel mai mare club de antreprenoriat din Baia Mare, fondat in 2013 de catre Ciprian Borsan, un tanar antreprenor si specialist in marketing. Clubul are misiunea de a sprijini dezvoltarea spiritului si culturii antreprenoriale in Maramures si in regiune. In cei 3 ani de activitate, Maramures Business Club a organizat peste 50 de evenimente dedicate mediului antreprenorial din Maramures, a dezvoltat StartUp ADN, primul program de dezvoltare antreprenoriala lansat in Nordul Romaniei, si a creat o comunitate dinamica formata din tineri antreprenori preocupati de dezvoltarea personala si a afacerilor lor.
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