TikTok for Nonprofits: A Secret Weapon to Drive Your Cause
Event Information
About this event
In 2020, TikTok captured the zeitgeist and went mainstream. Once known for its popular viral dancing challenges, this fast-growing social network is now a powerful tool for nonprofit organizations that seek to educate the public, connect with supporters, and activate donors. Nonprofit marketers and communicators may think they know TikTok - but this session will show them the power this platform has to advance their missions. We will provide an overview of how nonprofits can leverage TikTok, and share success stories from nonprofits that will inspire your next campaign and change the way you think about advancing your cause in the digital era.
Featuring Brett Peters, Education and Philanthropy Partnership Lead at TikTok
and Diana Chaplin, Marketing Director at One Tree Planted.
Moderated by Anthony Shop, Chief Strategy Officer & Co-founder at Social Driver, and Chairman of National Digital Roundtable
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