Thinking Outside The Box: Find Your Competitive Edge
Thursday, January 30, 2014 from 6:00 PM to 8:00 PM (PST)
San Francisco, CA
Hear from allied services providers about their strategies for success and best practices to compellingly convey their value to clients. Our panel – leaders from the fields of construction, landscape design and environmental design – will share how their firms expanded and enhanced their services beyond their traditional scopes, either in response to or anticipation of market demand, and how design, technology and innovation impact a firm's relevance.
Panelists will also discuss project-lead positioning by firms traditionally in a consultant role and its impact on the architect’s role in the current (and future) business environment.
Scott Anderson, Regional VP, Pankow
Frances Choun, VP, McCarthy
Cinda Gilliland, Principal, SWA
Claire Maxfield, Director, Atelier Ten
CCA director of strategy David Meckel, FAIA will moderate.
When & Where
AIA San Francisco
Serving the Bay Area for more than a century, the American Institute of Architects, San Francisco Chapter (AIA San Francisco) offers professional development and networking opportunities as well as public forums, tours, lectures, and gallery exhibitions that provide architects and design enthusiasts with many opportunities to explore the local built environment.