Thinking Entrepreneurially: Running Downtown As a Business
Tuesday, February 9, 2016 from 9:00 AM to 4:00 PM (EST)
Featuring the National Main Street Center's
Matt Wagner, PhD (Matt's bio is below.)
This 64th NJDI features a full day training that will help you take your Downtown Management Corporation/Entity into the next level of effective management to make the most of scarce financial, people, and partner resources to achieve your revitalization goals. This session is both recommended for communities and programs that are building their "Main Street" organizations and for those who are already established in managing their downtowns, but want to (or need to) do more with the resources they have.
Matt Wagner brings a host of private sector and non-profit experience on both the local district management level as well as a bevy of national and international work. He worked in NJ for a few years too, and has the stories to prove it!
The three goals of this workshop are to help you:
- Shift Leadership Thinking from Organization Caretaker to Non Profit Entrepreneur
- Learn Techniques for Thinking/Creating New Business Development Opportunities
- Develop Skill Sets to Properly Examine and Analyze New Resource Opportunities
8:15 am to 9:00 am Coffee, Networking, and Registration
9:00 am to 9:45 am Introduction/Overview of Social Entrepreneurship Concepts
9:45 am to 10:45 am Repositioning Your Downtown Program to Think Entrepreneurially
10:45 am to 11 am Break
11 am to 11:30 am Case Studies – What Could This Mean for Your Program?
11:30 am to 12:15 pm Ideation – New Resource Development (Exercises)
12:15 pm to 1:15 pm Lunch on your own in Allentown
1:15 pm to 2:15 pm Understanding Gaps within the “Marketplace”
2:15 pm to 2:30 pm Break
2:30 pm to 3:30 pm Business Planning 101 (Exercises)
3:30 pm to 4:00 pm Funding New Business Development and Wrap-Up
Before joining the Center in September 2015, Matt served as President of SC Johnson’s Redevelopment Corporation in Racine, Wis. Previous to SCJ, Matt led the Center for Advanced Technology and Innovation at Gateway Technical College and University of Wisconsin-Parkside, where he also served as UW-Parkside’s Director for the Small Business Development Center and Director of the Solutions for Economic Growth Center. Prior to this, Matt served as Executive Director of the Downtown Racine Corporation. Notably, Matt worked as “Road Warrior” for the National Main Street Center between 1995 and 1998, including working with Main Street towns all over New Jersey. From 1991 to 1995, he led the Sheboygan Falls Main Street as Director, during which time Sheboygan Falls was chosen as an inaugural Great American Main Street Award winner. Matt received his Ph.D. in Urban Affairs with a specialization in Urban Economic Development from the University of Wisconsin-Milwaukee. He is currently designated as a Fulbright Scholar Specialist candidate in the area of entrepreneurship and economic development.
(NOTE: Promotional Partners will receive a special code for discounted registrations, as will Designated and Selected Main Street New Jersey Programs.)
When & Where
NJDCA's Main Street New Jersey & Improvement District Programs
Est. in 1989, the NJDCA's Office of Main Street New Jersey & Improvement District Programs has been providing technical assistance and training to more than 140 traditional downtowns and business districts. Visit www.mainstreetnewjersey.com for more information about this National Main Street Center-affiliated program located in the State of New Jersey's Department of Community Affairs.