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The Ultimate Instagram Smackdown: Become #1 at Social Media's #2 Platform

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Yahara Bay Distillers Inc

6250 Nesbitt Road

#200

Madison, WI 53719

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As you likely are aware, Instagram is the #2 most-used social media platform in the U.S., owned by #1 platform Facebook. With Facebook-sized audience and ad capabilities and its ability to differentiate from Snapchat, the popular social networking app for sharing photos and videos is a must-play-in space for personal and business brands small and large, local and beyond.

Come learn how to leverage Instagram for your brand as we discuss and share best practices and case studies for:

  • Developing a brand strategy and how to use the strategy to influence creative execution

  • Creating thumb-stopping content even if you’re on a tight budget

  • Leveraging Instagram stories


Following the presentation will be a Q&A where these Instagram experts will offer guidance on how to crack some of your toughest Instagram challenges.

This month we've invited three of Hiebing's most creative and talented social media pros to share their insights on Instagram. Meet our Ultimate Instagram Smackdown experts:

Garth Beyer @thegarthbox

Public Relations, Social Media and Content Account Executive

With grit and gumption, Garth develops and executes social media initiatives for clients like Mansfield Plumbing and Monona Terrace. Garth holds a passion for sharing messages that resonate with target audiences and crafts proposals to unlock a brand's full potential. He leverages social strategies with a selfless attitude and industry foresight to drive results. When he’s not telling stories and putting on the shoes of a client’s target, he’s likely studying for his Cicerone Certification (craft beer equivalent of a wine sommelier).


Katie Helscher @katiehelscher

Public Relations, Social Media and Content Account Executive

As a dedicated sports enthusiast, known for her positive attitude and ability to zero-in on client needs, Katie knows what it means to be a team player, taking pride in her internal and external communications chops. She is especially strong when it comes to content creation whether it is creating social media posts for Christian Brother’s Automotive or extensive pieces of collateral for Culver’s social promotions. When she’s not focusing on social media strategy and new industry developments, Katie loves taking in the latest musical productions at Madison’s Overture Center or trying out up and coming restaurants in town.


Sara Tetzloff @mydiynest

Public Relations and Social Media Senior Account Executive

With a passion for uncovering target insights and mastering brand voice, Sara creates and implements smart social media strategies for clients such as Schneider, Fiskars, and American Family Insurance. Sara blends art and science to serve an audience with compelling brand stories in a way that produces results. When not orchestrating the best way to use Facebook Live or turning out inventive blog and social posts, you can find Sara exercising her maker muscles in her workshop and kitchen or singing in a cover band, all while keeping tabs on her two active boys.


TIME:

7:30 a.m. registration, networking and caffeine
8:00-9:30 a.m. presentation and questions


TICKETS:

Please note tickets are in high demand. To decrease waste and increase accessibility to all, if you claim a ticket and cannot attend, please take a minute to log in https://www.eventbrite.com/gettickets and cancel your reservation at least three days prior to the event.

If you aren't able to join us in person, Nick Palkowski from Live Action Production, will be LIVE STREAMING this event on our Social Media Breakfast Madison Facebook page



SPONSORS:


LOCATION:

Yahara Bay Distillers, 6250 Nesbitt Road, Madison WI 53719


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Date and Time

Location

Yahara Bay Distillers Inc

6250 Nesbitt Road

#200

Madison, WI 53719

View Map

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