Social media marketing and engagement is more important than ever for nonprofits and small businesses alike, yet social media engagement is on the decline. It has been said that social networking is dying. Nonprofits and small businesses were already at a disadvantage to large brands on social media networks. So what are you to do—when it's harder to gain followers; harder yet to ensure that those who are following you actually see your message without paying for ads, and you still have to deal with the limits of your time and availability?
This workshop will help you identify key strategies around building a community vs continuously combatting declining engagement.
The MadTech Education Series are technology workshops diving into different tools or concepts each month that allow businesses, nonprofits, and individuals to be more productive. MadTech provides technology training for nonprofits and the general public. Classes are free and co-sponsored by the Madison Public Library—funded by a gift from Marvin J. Levy. Please register online or by calling 608-266-6350.