We've created this event to shed some light on the subject of branding; what it is, how it works and how you can use it to help improve your business.
We will speak to managers of powerful brands and explore the following:
What is a brand
What is branding
How branding can help your business
Key ingredients of a good brand
How to develop a strong brand identity
Who should attend?
This event is geared to start up organisations across any sector who are looking to understand how you can brand your organisation for further growth or if you are an entreprenuer looking to set up a company or if you are a designer or creative looking to understand more about branding then this workshop is for you.
#Our Panel Expertise
Branding for Start Up's and what steps must be taken to build a purpose driven brand + culture.
Understanding People Centered and User Experience Design and how this impacts on your brand.
IP and how to protect your brand for local or global success.
Hear from Karen Welman on how to build an iconic and challenger brand - TBC
This event = #Technology #IP #Challengerbrands #UserExperience #Retail #StartUps #Q&A
Chair – Sophia White, Brand Design Agency
Karen Welman, Founding Partner, Pearlfisher (TBC)
Kartik Poria, Senior User Experience Designer at Wolff Olins
Leigh Ellis, IP & Technology Law at Smithfield Partners
Rosie Isbell, Senior Designer at Wolff Olins
You will leave this event equipped to use this information in your own business.