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The Porter Novelli Guide to Everything Twitter

Porter Novelli

Wednesday, March 4, 2009 from 9:30 AM to 12:30 PM (GMT)

The Porter Novelli Guide to Everything Twitter

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The Porter Novelli Guide to Everything Twitter

Twitter is everywhere. Not a day seems to go by without another celebrity raving about this short form platform, while at the same time offering confusing explanations as to what it is exactly and just why it's so brilliant.  If the people who love it are confused, then what hope do the rest of us have? Is Twitter the latest celebrity accessory, a social media craze or a valuable tool for your communication strategy?

Join us on Wednesday 4th March at 9.30 at the Porter Novelli office to learn which. Our guide to everything Twitter will take you through exactly what Twitter is, who uses it, how they use and why they use it. We will take you beyond the basics, explore the etiquette and show you the best tools to help you make the most of the Twitter stream.

You will also hear from James Whatley, social media strategist from award winning mobile company Spinvox, Guy Clapperton, Guardian and FT freelance journalist and Gary Andrews, publicist for ITV on how they use the service. All keen twitter users with very different roles in the communications space they will tell you how it now forms an invaluable part of their varied roles.

Who should attend? Senior marketers who are curious about Twitter and what value it can bring to their organisation as well as those specifically involved in social media strategy, analysis or planning.

For more information, please contact Annie Donald ( | 020 7853 2221)

Have questions about The Porter Novelli Guide to Everything Twitter? Contact Porter Novelli
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