THE ORDINARY, THE MUNDANE, AND THE BANAL IN PHOTOGRAPHY
4 Sessions >> Wednesdays, October 12–November 2
7:30–10:30pm, McMillan Conference Room, $180
What is invisible? What do we not see that is right in front of us? What can we discover, or rediscover in the everyday that is inspiring, poetic, and majestic? Photography is an ideal medium to monumentalize the ordinary. In addition, the act of photographing gives us permission to look carefully, and notice small details around us. This class will examine contemporary strategies for transforming the mundane using the photographic image. By viewing examples by other artists that exemplify these strategies such as Berndt and Hilla Becher, Nigel Poor, Neil Winokur, Byron Wolfe, Penelope Umbrico and Rinko Kawauchi, students will be inspired to complete weekly projects that embody elevating the banal using techniques covered in class.
Each class will focus on specific strategies for reimagining the everyday using visual examples to illustrate techniques, and in-class exercises to inspire you. Strategies include scale, color, depth of field, repetition and grids. Students will gain a greater understanding of how even the most ordinary subject matter can make for a great photograph.
This course is a photography class/critique. Students can be at any level.
Victoria Mara Heilweil is a nationally exhibited photographic artist, curator, and educator. She received her MFA from California College of the Arts in 1995. Her work has been included in exhibitions at the de Young Museum, San Jose Institute for Contemporary Art, Southern Exposure, Art Works Downtown, PHOTO Gallery and RayKo Photo Center in the Bay Area; wall space gallery and Robert V. Fullerton Art Museum in Southern California; University Art Gallery at California State University, Chico; Minneapolis Photo Center; Visual Arts Center in Portsmouth, Virginia; and Washington Square Art Galleries in New York City. Heilweil has also created public and community-based artworks in conjunction with the ZERO1 Biennial in San Jose and the Bayview Opera House in San Francisco. In addition to her exhibition history, Heilweil has taught for the past 20 years at colleges and community centers.
Image Credit: Courtesy of Victoria Heilweil
PLEASE NOTE: Public Education courses are held contingent on a minimum enrollment, which is determined two business days prior to a class start date. Public Education Staff will contact you ONLY if there is a course cancellation or change.
What materials (if any) will I need to bring to class?
Each course requires specific materials that we ask you bring to your first class session so you can get started making right away. Materials lists are available approximately two weeks prior to the course start date. Visit the SFAI website here, click on your course title, and then click on the blue "Materials List" link underneath the course dates. If you have any questions regarding materials, please contact Public Education Staff.
What are my transport/parking options getting to San Francisco Art Institute?
All classes meet at 800 Chestnut Street, between Jones and Leavenworth. You can find directions to campus on the SFAI website.
SFAI is located in a residential neighborhood, and free two-hour parking is available on all of the streets immediately surrounding the school. The two-hour restriction cuts off at 9 pm, so evening Public Education students do not need to move their car, unless you arrive prior to 7 pm.
SFAI is easily accessible via public transportation, with Muni bus lines #30 Stockton, and #47 Van Ness located within a few blocks of campus.
Where can I contact the organizer with any questions?
SFAI Public Education Staff are always happy to answer any questions you may have about the Public Education program, or our courses. We are in the office Monday-Friday from 9 am to 5 pm. Call us at: 415.749.4554 or e-mail: firstname.lastname@example.org
What is the refund policy?
You can view the SFAI Public Education refund policy on the SFAI website here.