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The Official Whersky Launch Party

Whersky

Monday, September 22, 2014 from 7:00 PM to 10:00 PM (EDT)

The Official Whersky Launch Party

Ticket Information

Type End Quantity
General Admission Ended Free  

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Event Details

Welcome to the table.

 
The idea for Whersky began as a simple question between friends:  We are women who love whisky.  We are buying it, serving it, talking about it, and constantly introducing our friends to the products we love. 

So, with a growing and increasingly competitive market share going to enthusiastic female consumers, where are the women in whisky?
 
More importantly, where is the diversity of women in whisky?  Why is whisky marketing still limited to the “traditional” image of whisky drinkers, and not offering space for whisky lovers of all backgrounds to have their tastes – and buying power – recognized?
 
So Whersky is changing the game. Our mission is to break down the boundaries that have recently left much of the population feeling excluded from whisky culture.  Through classes, events, and our website, Whersky is creating a space where whisky lovers of all backgrounds feel welcome and recognized.

 

Sponsored by Bulliet and George Dickel, along with Barrow's Intense and Geijer Glogg, the evening will offer the opportunity to get to know the Whersky Team, mix and mingle with like-minded spirits enthusiasts, and enjoy unique complementary cocktails created by talented female mixologists in Sweetwater Social's gorgeous space.

Have questions about The Official Whersky Launch Party? Contact Whersky

When & Where


Sweetwater Social
643 Broadway
New York, NY 10012

Monday, September 22, 2014 from 7:00 PM to 10:00 PM (EDT)


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Organizer

Whersky

Whersky believes whisky is for everyone. Through classes, events, and our website, Whersky gathers enthusiasts of all backgrounds to expand their enjoyment of whisky while building recognition of the diversity of whisky consumers.
Whether you’re in a kilt, heels - or both - Whersky welcomes you.

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