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The Making Of Likeonomics - See a recap:

Influential Marketing Group by Rohit Bhargava

Thursday, April 19, 2012 from 12:00 PM to 1:00 PM (EDT)

The Making Of Likeonomics - See a recap:...

Registration Information

Registration Type Sales End Price Fee Quantity
Virtual Participant Ended Free $0.00
1 Personally Signed Copy   more info Ended $20.00 $0.00
10 Personally Signed Copies   more info Ended $175.00 $0.00

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Event Details

Have you ever wondered what it's really like to write a book? I'd love to tell you that my journey writing Likeonomics involved a year in Tuscany thinking about the world, writing and eating grapes. But it didn't.

The truth is, I ate frozen burritos from Trader Joe's, did research by ripping pages out of magazines, often stayed up writing till 4am ... and loved (almost) all of it.

If you have ever put "writing a book" on your bucket list, or if you're just interested in the honest truth behind what it took to write Likeonomics, a highly anticipated business book that was featured in both the New York Times and Wall Street Journal months before it was even finished, join me on this exclusive "behind the scenes" video webinar followed by a live real time Q&A chat!

NOTE - Every registered participant will get an exclusive never-before-released PDF excerpt of the Introduction to Likeonomics - so be sure to register!

Here are just a few of the things you'll learn:

  • How to come up with a big idea (and a title!)
  • What it really takes to sell a book to a big publisher
  • Do's and don'ts of research
  • Mapping your story flow and chapter outline
  • How to produce quality writing (it's different from writing a blog post!)
  • Pitfalls of book writing and what I struggled most with
  • Working with an editor (and picking a good one!)
  • And anything else you'd like to know ...
This virtual event will be conducted using a new virtual platform called Shindig ( Instead of having a one-way boring conversation with powerpoint, this session will be fully interactive - with video chatting on both sides. (see below for example)

Before the webinar, you will receive a URL and details for how to log in. No downloads or registration is required to use the platform, but you WILL NEED TO HAVE THE LATEST VERSION OF FLASH ON YOUR COMPUTER in order to participate.

You can also enable your own webcam so everyone attending the event will be able to see you as well - but this is optional and not required.    

Likeonomics is a book about why we trust people we like, and how to be more trusted in business, life and work.

The book will officially be released on May 22, 2012.

Learn more at

Have questions about The Making Of Likeonomics - See a recap: Contact Influential Marketing Group by Rohit Bhargava

When & Where

Virtual Webinar & Interactive Video Q&A

Washington, DC 20039

Thursday, April 19, 2012 from 12:00 PM to 1:00 PM (EDT)

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Influential Marketing Group by Rohit Bhargava

The Influential Marketing Group, founded by brand consultant and best selling author Rohit Bhargava, is a unique "concierge marketing" consultancy dedicated to inspiring better marketing. 

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