Intellectual Property – IP – is the driver of innovation and the engine that is creating the new economy. Today the greatest wealth is being generated from intellectual property.

Virtually every business and industry around the world either uses or produces IP. Intellectual Property is a unique and valuable economic asset. Licensing is the process that transforms IP from an intangible asset into money-making products, services, and technologies. It’s a creative process that is limited only by your imagination and willingness to collaborate with others to discover what you can do with it.

This workshop is for IP owners and non-owners - inventors, authors, entrepreneurs, small and large businesses- anyone who wants to discover new ways to think about making money with their intellectual property.

Here’s what you’ll learn in the workshop:

• Tangible vs. Intangible Economy - In the new economy of knowledge, understanding how to create and control IP rights is the new money-making skillset of the 21st century.
• How One IP Can Change the World - Intellectual Property builds upon intellectual Property, creating new industries, businesses, markets, and wealth-creating opportunities.
• You are Surrounded by IP - You may be overlooking a goldmine of unrealized money. The most valuable parts of your intellectual Property are often hidden in plain sight.
• The Value of an Idea - IP in action makes money, and the key is knowing what steps to take to maximize the value of your IP.
• IP is Only Limited by Your Imagination - Looking at your IP in new and different applications could create even greater money-making opportunities.
• Cookies and Commercialization - Products get sold, and intellectual Property gets commercialized. One costs you money; the other makes you money.
• The Licensing Mindset - To make money with your IP, you have to learn how to think with an intangible mindset.

Licensing is one of the easiest and fastest ways for making money with intellectual property. By applying a creative mindset to the real value of your IP and the revenue opportunities it possesses, an IP owner can find themselves with a treasure trove of unrealized wealth.

This is an on-demand workshop. A link to view the workshop will be sent when you register.