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The Journey of a Mad Man

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Level 5, Possibility Room

100 Victoria Street

National Library Building

Singapore 188064

Singapore

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Join Peter Soh as he shares his journey from a humble traffic assistant to regional chief creative officer of Saatchi & Saatchi (advertising agency) as well as becoming a judge at local and international award shows – all without any formal training.

This programme is held in conjunction with the exhibition ‘Selling Dreams: Early Advertising in Singapore’.

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About the Speaker

Peter Soh founded the World Chinese Creative Awards, or “Long Xi”, with a few good men – Jimmy Lam, David Sun and Tomaz Mok. Today, it is the only Chinese award that is recognised by the western world. A well-respected figure in the advertising circle of greater China, Peter also sits on the Worldwide Creative Board.

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Location

Level 5, Possibility Room

100 Victoria Street

National Library Building

Singapore 188064

Singapore

View Map

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