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The Inner and Outer Game of Selling Your Art


Tuesday, September 1, 2015 from 2:00 PM to 4:00 PM (PDT)

The Inner and Outer Game of Selling Your Art

Ticket Information

Ticket Type Sales End Price Fee Quantity
EARLY BIRD Price   more info Ended $20.00 $1.49
REGULAR Price   more info Ended $25.00 $1.62

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Event Details

Is it hard for you to sell your art?
Do you think that being a good sales person requires you
to be pushy or manipulative?

Are you confused about what to do or say when someone
walks into your studio to look at your work?  

Do you frequently wonder how the art sales process works
and how to do it right? 

If you answered YES to any of these questions 
then this workshop is for you!

Many artists find the sales process difficult and daunting and most do not take the time to learn how to sell. It’s easier to stick to the belief that the art will sell itself or resign to the idea that that you simply do not have the personality to be a good sales person.
If more artists took the time to learn about selling, they would sell more art, be more successful with their art businesses and actually enjoy selling and getting to know buyers and collectors. What a novel idea!

In this 2-hour workshop you will learn:

·      The top 5 limiting beliefs that most artists have about the sales process that keeps them from selling their art all together or making more sales 

·      A new paradigm for looking at selling that feels more authentic, engaging, and fun

·      The 8 steps of selling art from introductions to closing and follow up giving you clarity and a framework on how to sell

·      Tips and ideas on how to turn buyers into collectors 

·      How to speak about your art in a way that is more interesting and engaging so that people are more likely to buy
Have questions about The Inner and Outer Game of Selling Your Art? Contact ArtMatch

When & Where

Susan Ashley's Home
1410 Oak Knoll Dr
San Jose, CA 95129

Tuesday, September 1, 2015 from 2:00 PM to 4:00 PM (PDT)

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ArtMatch is an art business, creativity and life mentorship company that supports visual artists on becoming more "business savvy" so they can thrive as creative people in the world.



Martha E. Zlatar

Artist Success Coach & Founder of ArtMatch

Martha has advised artists of all disciplines on realizing their artistic goals for over 14 years. She coaches on clarity of vision, relationship with money, embracing the business owner within, selling your art, time management, unleasing your creativity and many other issues relevant to artists and art entrepreneurs.

Her 28 years of diverse business experience took her to the worlds of Market Research, International Business, Event Management & Promotion, Training and Meeting Facilitation and Art Business Consulting (New York City, Brussels, New Orleans and San Francisco). Aside from running her private practice, she was also a Consultant for the Small Business Development Center in San Francisco and Oakland.

Her eclectic background brings a fresh and new perspective to the art business world and the Arts Community. She is originally from Colombia, has a degree in Marketing, an MBA, and is fluent in Spanish and French. Though she enjoys photography, collaging, improv acting, dancing and drawing with tea and ink, her true passion still remains “transformation” and inspiring that in others.

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