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The Forum - SF: The Technology of SaaS/Cloud Customer Retention

The Customer Success Association

Tuesday, November 13, 2012 from 7:00 PM to 9:00 PM (PST)

The Forum - SF: The Technology of SaaS/Cloud Customer...

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The Forum - SF: The Technology of SaaS/Cloud Customer  Retention

Mikael Blaisdell, Publisher: The HotLine Magazine

 Who Should Attend:  SaaS/Cloud CxO's, Customer Success Management Professionals

Tuesday; November 13th, 2012 7:00 - 8:45 PM

GoodData Corporation

111 Sutter Street - 4th Floor

San Francisco, CA 94104

Advance Registration Required

The cry “We’ve got an Solution/app for that" seems to be heard on all sides of the SaaS/Cloud industry.  Marketing has a good assortment of potential tools for segmenting and analyzing the landscape to find leads.  Sales has their own Sales Force Automation technology suite for tracking pipelines and converting those leads to customers.  But what then?  Which technologies are designed and built to help you keep your customers and optimize their income streams?  How should such products be used, and by whom?  What can they teach us about the nuts and bolts practicalities of customer retention? 

The SaaS/Cloud sector continues to evolve and mature, and an important part of that progression is the realization that a Customer Retention team, by whatever name you want to call it, is not optional for a vendor -- it’s increasingly a requirement for long-term viability and success.  And having access to the right technological resources will be a key aspect of winning for that group.

Join Mikael Blaisdell, Publisher of The HotLine Magazine, and a panel of Customer Success Management professionals from InsideView, GoodData and Thomson-Reuters for an interactive working session on the building blocks of SaaS/Cloud customer retention.

Sponsored by:  InsideView, makers of  customer intelligence tools. 


7:00 PM - Doors open for registered attendees

                  Refreshments & Networking

7:30 - 8:15:  Mikael's Presentation + Panel, Q&A

8:15 - 8:30   InsideView

Location and refreshments provided by:  GoodData Corporation, leading providers of business analytics solutions.

Privacy Notice:  By registering for this event, you are agreeing to receive emails from Mikael Blaisdell & Associates and the event sponsor.  You may unsubscribe from such emails at any time if your preferences change. (c) 2012 Mikael Blaisdell & Associates Inc.

Have questions about The Forum - SF: The Technology of SaaS/Cloud Customer Retention? Contact The Customer Success Association

When & Where

GoodData Corporation
111 Sutter St. 4th Floor
San Francisco, CA 94104

Tuesday, November 13, 2012 from 7:00 PM to 9:00 PM (PST)

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The Customer Success Association

Mikael Blaisdell is the Executive Director of The Customer Success Association, Moderator ofThe Customer Success Forum on LinkedIn and the Publisher of Customer Success Magazine, online resources that focus on managing customer lifetime value for an audience of senior management teams and Success/Support professionals worldwide. 

For more information about the international Customer Success Community, please visit:

  Contact the Organizer
The Forum - SF: The Technology of SaaS/Cloud Customer Retention
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