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The Conversation

The Conversation presented by Linda Black & Talmar Anderson

Tuesday, June 24, 2014 from 11:30 AM to 1:00 PM (EDT)

Ticket Information

Ticket Type Sales End Price Fee Quantity
Join The Conversation Luncheon thru 6/18   more info Ended $35.00 $0.00
Late to The Conversation Luncheon after 6/18   more info Ended $45.00 $0.00

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Event Details

Lifemark Securities & Talmar It Up

The Conversation
Summer - 2014

 Blogs: Can my company write the blog? Or does it HAVE to be the owner/face of company to bring the most benefit?

Join us for lunch, networking and conversation:

Tuesday, June 24, 2014

11:30am -1:00pm

1757 Golf Club
 45120 Waxpool Rd
Dulles, Va 
(north of 267 Dulles Toll Road off of Route 28)

This luncheon will feature a panel with open discussion providing professional and honest dialogue that is current and relevant to your business on expected performance and management of company blogs. 

The Conversation events consist of panelists with similar, relevant industry specific experience & / or expertise. Singular topics are moderated to help guide, advise best practices and inspire business owners to use their valuable resources to grow and build their companies.

While enjoying lunch and networking, this new quarterly event offers differing perspectives on a single topic to create opportunities for real conversation and open dialogues between business owners.

Bring your questions and your genuine interest in meeting other business owners. We don't promise to have all the answers, but
we will CERTAINLY have a lot of opinions!



Melanie Spring - As the Chief Inspiration Officer of Sisarina, a DC-based branding firm, Melanie built her business with a strong content marketing strategy. With an innate sense for social media, connecting with her customers, and building a culture around Sisarina's brand, Melanie teaches businesses and non-profits how to rock their brand.

She toured the US on the Live Your Brand Tour collecting stories from businesses living their brand, which is now published in Entrepreneur Magazine. She also has an inspiration blog at melaniespring.com.


 Nicole Skuba       


Nicole Skuba is a Founding Partner of BlueTreeDigital. As an intern for the U.S. Department of Commerce, Nicole learned HTML in 1995 and has been involved professionally with the web world ever since. 

Nicole's past marketing strategies have had remarkable results such as the acquisition of a $500,000 client using B2B Google AdWords for Aptara, an international digital publishing company; a 25% conversion rate with an email lead-capturing nurture program for Identity Guard®, a national B2C identity theft protection solution; and the doubling of leads using SEO for AppAssure Software, a B2B backup software provider now owned by Dell.

These talents are put to use as a partner at BlueTreeDigital, a marketing agency based in Leesburg, Virginia. With clients including Silver Eagle Group, Sparkles! Child Care Centers, and Keeper Technology, BlueTreeDigital functions an outsourced marketing department for local and global businesses, particularly technology. Specialties include website design, social media, email marketing, media buying, and Google AdWords.


Kristine Jacobson, CEO and Founder of Conveyance Marketing Group has more than 20 years of marketing and communications experience in diverse industries. Kristine offers expert marketing strategy with a touch of creative flair. Her extensive knowledge of B2B marketing, strategic execution, and corporate branding illuminate the big picture without losing sight of the details, making her a strong and savvy resource for her clients.


Gene Quinn is a Patent Attorney and the Founder of IPWatchdog.comGene started the widely popular intellectual property website IPWatchdog.com in 1999, and since that time the site has had many tens of millions of unique visitors. The American Bar Association has recognized IPWatchdog.com as one of the top 100 legal blogs five years in a row, from 2009 through 2013. In 2010, 2012 and 2013 readers of the ABA Journal voted IPWatchdog.com the top Intellectual Property Law Blog on the Internet. In January 2014, IPWatchdog.com was also inducted into the ABA Blog Hall of Fame.



Hillary Berman Founder of Popcorn & Ice Cream and Small Business Fanatic, Hillary Berman brings experience working in and for businesses of varying size to her small business clients.  Drawing on experience with branding, public relations, advertising, custom events, trade shows, market research, social media and corporate philanthropy, Hillary works with small businesses to create marketing programs that resonate with customers, achieve goals and reflect the personality of the business.

Hillary is a graduate of the SI Newhouse School of Public Communications at Syracuse University and the Robert H. Smith School of Business at the University of Maryland.



Linda Black of Lifemark Securities has extensive experience counseling clients on portfolio construction, retirement issues, estate planning, and asset protection strategies. She frequently lectures on investment and personal finance topics for many organizations and universities in her community. Linda Black has worked within the financial services industry since 1998 with investment and insurance companies as well as securities firms. She has a solid financial foundation, and knowing the industry from the inside out gives her a clear advantage in understanding investment products and contracts.

A proud recipient of The American College’s Chartered Financial Counselor (ChFC) designation, Retirement Income Certified Professional ( RICP) and the College of Financial Planning’s Chartered Retirement Planning Counselor (CRPC) designation, Linda is experienced, competent and approachable.  She is fee based, and licensed to practice in Virginia and Maryland.




Talmar Anderson, Founder of Talmar It Up, uses energy and enthusiasm to create action plans for business growth.  Her operations and management firm helps business owners with the "business" side of their businesses.  Her clients are business owners in growth or transition that can see where they want their companies to go and need the specific and direct answers to get there!  

Her book, Rev Up Your Growth, walks business owners through understanding that their business must be seen as its own living, breathing entity.  Addressing your business' needs through procedures and process allows for growth and profitability!

Talmar's mantra that "Business is NOT innate. It is learned."  drives her passion for connecting while delivering operations and management content to the public! Monthly and project clients work with Talmar It Up to build strong foundations that ensure that the business owner is NOT killing their own business!

**Mark your calendars - The next Conversation starts Sept. 30, 2014!**

When & Where

1757 Golf Club
45120 Waxpool Rd
Dulles, VA 20166

Tuesday, June 24, 2014 from 11:30 AM to 1:00 PM (EDT)

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The Conversation presented by Linda Black & Talmar Anderson

Our mission is to  create a quarterly event providing professional and honest dialogue that is current and relevant to your business.  Through understanding different perspectives and the different approaches to business we hope to create a true community for business owners to keep the conversation going.

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