Join us for 12 weekly hands-on-workshop meetings and build your brand. You'll work on your brand's written and visual content with a group of like minded people. The written and design sessions will alternate to help you build on the basic assets you'll need for future sections.

Six Weeks of Written Content

Offered by Deborah Oster Pannell

Strong written content is a tool for connecting with readers in a number of important ways. Our blogs provide a place to to go beyond mere marketing and promotion of our products or services. They offer a platform for sharing our special knowledge and/or perspective in a way that personally touches people. Making authentic, personal connections leads to building community and creative collaborations that go beyond the goal of merely selling things to one another.

With the recent changes in Google’s algorithms for search engine optimization, good writing for the internet is no longer reduced to a mathematical equation of the sum of keywords. Now, in order to gain traction in online search engines, you need to be producing rich, original content that goes to the heart of your most unique qualities. This is the kind of thing that encourages broad social media interaction and contributes to your overall online visibility.

Good writing = better SEO.

Bi-Weekly Meeting Sessions:

Apr 17th | Apr 24th | May 1st | May 15th | May 29th | Jun 12th | Jun 26th
All sessions are from 10:00am - 11:30am.

Six Weeks of Visual Design

Offered by Jennifer Dopazo

Branding is more than just fonts and colors. It’s a visual language that businesses and entrepreneurs use to communicate with their communities.

Effectively building your brand guidelines strengthens the image of your business and helps you establish competitive differentiation and customer loyalty, regardless of your industry, product or service.

Your brand and the online world work together seamlessly, with compelling copy, to get your followers to understand your services better, learn more about your products and get closer to you. Your brand helps you build community and a following that is aligned with your brand promise and business mission.

Bi-Weekly Meeting Sessions:

Apr 24th | May 8th | May 22nd | Jun 5th | Jun 19th | July 10th
All sessions are from 10:00am - 11:30am.

All sessions are from 10:00am - 11:30am.