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The Beer Game: A Production/Distribution Simulation

Elmira College's Office of Professional and Continuing Education

Thursday, October 17, 2019 from 8:30 AM to 4:30 PM (EDT)

The Beer Game: A Production/Distribution Simulation

Ticket Information

Ticket Type Sales End Price Fee Quantity
The Beer Game Oct 11, 2019 $449.00 $0.00
The Beer Game - Professional Association/Chamber Members   more info Oct 14, 2019 $397.00 $0.00
The Beer Game - Elmira College Alum   more info Oct 14, 2019 $380.00 $0.00

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Event Details

The Beer Game was developed by Jay Forrester at MIT's Sloan business school in the early 1960's. It is a simple yet realistic simulator of the supply chain and is used as a teaching tool for systems dynamics. It has been played all over the world by thousands of people ranging from high school students to chief executive officers and government officials. Each participant plays a role in the production and distribution of a product, in this case "beer".

Their objective is to manage inventory to simultaneously achieve optimal customer service while minimizing inventory, which turns out to be a challenging task. Players will:

  • gain an appreciation of the supplier/customer relationship
  • learn the importance of supply chain visibility
  • appreciate the impact of lead times.

Most significantly, they learn how their decisions have an impact on the supply chain as a whole. 

Additionally, this workshop will highlight the following supply chain best practices: 

  • replacing forecasts with actual demand
  • smoothing variability utilizing max/min ordering
  • disintermediation of non-value added supply chain nodes

Note: participants are not required to bring anything (laptops, cell phones, notepads, conference portfolios, pens/pencils) as everything they need will be provided at the tables. The tables hold “game boards” that do not allow room for anything, including drinks and/or food.

Agenda:
8:00 – 8:30                 Registration and Continental Breakfast
8:30 – 9:00                 Facilitator, Participant and Topic Introductions
9:00 – 12:00               “The Beer Game”
12:00 – 12:45             Working Lunch
12:45 – 2:00               The Demand/Supply Network
2:00 – 2:15                 PM Break
2:15 – 3:30                 Collaborative Planning
3:30 – 4:00                 Summary Q&A

Date: Thursday, October 17, 2019
Time:  8:00 a.m. - 4:30 p.m.
Location: Elmira College


Instructor
Michael D. Ford, CFPIM, CSCP, CQA, CRE, CQE, ACPF, CPSM is Principal of TQM Works Consulting, based in upstate NY. He provides innovative solutions based on 31 years of experience in retail, distribution, manufacturing, and consulting. His work history includes software implementation, business planning, inventory control, distribution planning and corporate training. He has presented at over 500 industry events to local, regional and international audiences across the US, Canada, Nigeria and S. Africa.

Have questions about The Beer Game: A Production/Distribution Simulation? Contact Elmira College's Office of Professional and Continuing Education

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When & Where


Elmira College
1 Park Place
Elmira, NY 14901

Thursday, October 17, 2019 from 8:30 AM to 4:30 PM (EDT)


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