The Art of the Pitch

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Presented by ATX Television Festival's The Pitch Competition and Seed&Spark

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The link to the livestream will be emailed out to you 1 hour before the event starts!

Thinking about making a movie, show, or web series? Great! We wanna watch it. But first, how are you going to pitch it to the people who will help get it off the ground?

We've got answers!

Our Art of the Pitch workshop is about connecting what you really want to do with your career ー that big, hairy, audacious goal ー and how you have to be prepared to pitch to different audiences along the way.

Seed&Spark’s Bri Castellini will expand on the pitching section of our Crowdfunding to Build Independence workshop to help you articulate to every potential audience what makes you and your project special, whether you have 280 characters or a full 30 minute oral presentation. By the end, you’ll be a pro at verbalizing what makes your idea stand out and why you’re telling this story.

Make sure to RSVP to receive the livestream link, as well as our follow-up email with our workshop deck, plus additional educational resources!

About our partner ATX Television Festival and The Pitch Competition

ATX TV celebrates television. We foster community, ignite emotion, and inspire reflection by producing experiences and creating content that impact the evolution of TV.

ATX Television Festival celebrates the television medium: looking back at its history, where it is now, and where it’s headed. The festival consists of panels, screenings, and events where attendees and leaders in the TV industry talk, watch, and experience television together as one community.

ATX TV showcases TV’s past, current, and upcoming series through screening Q&As and panel discussions. This programming ranges from never-picked-up pilots, reunions, and current series going into a new season, to premiering content from upfronts, summer, or online. Panel discussions can be 1:1 conversations, featuring a single show, or are focused on a topic that pulls professionals from a variety of shows and features such topics as the ratings system, series finales, and testing/focus groups. And with 50/50 split between fan and industry, ATX Television Festival is a unique festival event that stems from a true celebration of the medium.

Find out more about the fest at:

The Pitch Competition:

Now in its 10th year, the focus of The Pitch Competition is YOU, the burgeoning undiscovered TV writer — and giving you the chance to take your idea for the next great TV show from pitch to screen by opening the doors to some of TV’s greatest showrunners and executives.

In working closely with our panelists, alums, advisory board, and competition partners, our mission is to give you the opportunity, tools, and resources for career advancement by creating a community of support between you and your fellow writers and leading industry members.

We may open the door, but it’s your ideas and talent that keep you in the room.

Find out more and submit your pitch at:


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Connecting people through stories that matter.


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