$8 – $10

Techstars MD on Customer Development: Early Stage “Sales” is Actually Produ...

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Indeed HQ

Building 1, Cafeteria

6433 Champion Grandview Way

Austin, TX 78750

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Products That Count is one of the largest networks of product managers, leaders and founders in the world. If you want to be the first to hear about new programs, sign up for our newsletter at productsthatcount.com.


TOPIC: Techstars MD on Customer Development: Early Stage “Sales” is Actually Product Development

The job of every company in the early days is to prove their W3: Who they are selling to, what their target customer is buying and why do they buy it. In these early days the focus of the company should be customer development, and not “sales” and “product management”. How can companies focus on the W3 and eventually move into more traditional sales and product development? Techstars Managing Director and Author of Sell More Faster, Amos Schwartzfarb, shares actionable tactics to help companies prove their W3, and how early stage “sales” is actually product development.


About the Speaker: While attending college at the University of Massachusetts in 1992 Amos fell in love with rock climbing which brought him to Northern California in 1993 and eventually a job packing boxes for Shoreline Mountain Project. While there Amos helped turn an old school mail-order company into one of the first e-commerce companies which launched his career into the startup world. After Shoreline, Amos went on to 6 other startups including HotJobs.com, Work.com, Business.com, mySpoonful, Blacklocus and Joust. At each of these startups, his responsibility was always directly related to figuring out product market fit, early sales and building sales organizations. Then, in 2015, he moved over to the investor side as Managing Director of Techstars in Austin. Now after over 70 seed stage investments Amos has become one of the more active early stage investors, via Techstars Austin in all of Texas.


AGENDA

6.50pm: Doors Open

7.30pm: Welcome & Introductions

7.35pm: Session Begins

(7.45pm: Doors Close)

8.20pm: Shoutouts

8.25pm: Networking & Fun

9pm: Event Ends


PERKS & HAPPINESS

Yummy dinner from local favorites - on us, of course! We also share discounts and freebies in our newsletter.

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Date and Time

Location

Indeed HQ

Building 1, Cafeteria

6433 Champion Grandview Way

Austin, TX 78750

View Map

Refund Policy

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.

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